Virtual Cast, Inc.

Tokyo, JP (February 5th, 2021) – Virtual Cast, Inc. (https://corp.virtualcast.jp/) and Gugenka Inc.　(https://gugenka.jp/) have announced details for MIKU LAND β SNOW WORLD 2021, a virtual amusement park dedicated to the virtual singer Hatsune Miku. The world is slated to open this winter from February 6th (Sat.) – 7th (Sun.) and users worldwide can visit via the VR live communication service Virtual Cast or the AR app HoloModels (free admission).

MIKU LAND is back with new winter-themed attractions

– VR Snowball fights, Miku snow sculptures and more

MIKU LAND is a futuristic Hatsune Miku themed amusement park in virtual reality hosted on Virtual Cast, a live VR communication service operated by Virtual Cast, Inc. Following the MIKU LAND GATE β (https://mikuland.com/2020/en.html), which opened for a limited time in August 2020, its updated version MIKU LAND　β　SNOW WORLD 2021 will open from February 6th-7th, 2021. The latest installment introduces a winter-themed area called Snow Globe Illumination which features whole new attractions and immersive VR activities enjoyable for Miku fans and VR enthusiasts alike.

Images from MIKU LAND GATE β (Aug. 8th – 10th, 2020)

■Activities at Snow Globe Illumination

– Sky Night Walk
Sky Night walk is a walk-through attraction that takes visitors on a scenic tour around the Snow Globe Illumination – an area inspired by fantastic night views of Hokkaido (Japan) coupled with special visual effects.

– VR Snowball Fights
Visitors can enjoy action-packed VR snowball fights by wearing Snowball Fight Gloves – a new virtual item which enables users to create and throw snowballs from their avatar’s hands. For a more full-fledged snowball fight with multiple players, visitors can also use the dedicated snowball fight stage equipped with snow forts.

– Character Meet-and-Greet
At the central plaza, visitors can meet-and-greet popular characters such as Hatsune Miku and enjoy taking group selfies.

– Piapro Snow Sculpture Exhibition
Selected entries for the Piapro Fan Snow Sculpture Contest (application closed) will be displayed inside the venue. Visitors can check out unique virtual snow sculptures skillfully designed by users.

■Merchandise

MIKU LAND offers a wide variety of event-exclusive physical and virtual merchandise – many of which can be used on the spot without having to logout. Among the list of merchandise includes: Snowball Fight Gloves, Yukine Rabbit-themed VR drones which visitors can use to fly around the area, and portable rhythm game machines (3 tracks included : Melancholic, Day & Night and the Miku Land theme song Happy Coaster) which was originally a built-in attraction at the previous Miku Land. There are also many variants for the popular digital figurines – such as the poseable life-size Snow Miku (2021 Ver.) figure and plushie-sized Hatsune Miku and Shinonome Megu figures which visitors can use to decorate their personal space. Some merchandise sold at the previous MIKU LAND will also be available.

*■Collaboration with Sapporo Snow Festival 2021
*MIKU LAND will be collaborating with the Sapporo Snow Festival 2021 (https://online.snowfes.com/en/) – one of the largest winter festivals in Japan famous for its massive snow sculptures and winter-themed attractions (due to the novel coronavirus pandemic, Sapporo Snow Festival 2021 will be held online). During the event period, a virtual replica of Sapporo Snow Festival’s Snow Miku snow sculpture will be displayed inside the Snow Globe Illumination area for all to see. Additionally, the shop area inside Snow Globe Illumination will showcase pictures of other snow sculptures displayed at the Sapporo Snow Festival.

【MIKU LAND β SNOW WORLD – DETAILS】

■Dates : February 6th (Sat.) 12:00 JST – February 7th (Sun.) 22:00 JST, 2021
■Venue : Main Venue > Virtual Cast (PC)
Sub Venue > HoloModels (iOS/Android)
■Admission Fee : Free
■Host : Virtual Cast, Inc., Gugenka Inc
■Cooperation : Crypton Future Media, INC.
■World Architecture : Takeru Shoji Architects
■Official Website：https://mikuland.com/2021snow/
■Twitter :https://twitter.com/Mikuland_info
■Hashtags : #ミクランド
■Live-Streaming :
【DAY 1】Feb. 6th, 2021 11:30-22:00 JST (Opening Ceremony：11:30-12:00 JST)
Niconico –https://live.nicovideo.jp/watch/lv330327070
YouTube –https://www.youtube.com/watch?v=_unlVPpr0vw

【DAY 2】Feb. 7th, 2021 12:00-22:00 JST (Closing Ceremony：12:00-12:00 JST)
Niconico –https://live.nicovideo.jp/watch/lv330327100
YouTube –https://www.youtube.com/watch?v=AOOeejwKCGg

■Download Links
-Virtual Cast (Steam) –https://store.steampowered.com/app/947890/VirtualCast/
-HoloModels (App Store) –https://apps.apple.com/jp/app/id1327786451
(Google Play) –https://play.google.com/store/apps/details?id=com.csreporters.HoloModels

*Those on PC can visit MIKU LAND β SNOW WORLD via Virtual Cast (available on Steam) and those without PC or VR equipment can also participate from the smartphone app HoloModels (available on iOS/Android) provided by Gugenka.

< What is “Hatsune Miku”?>
Hatsune Miku is music software developed by Crypton Future Media, INC., which enables anyone to make their computer sing by entering lyrics and melodies. As a massive number of users created music using the software and posted their works on the Internet, Hatsune Miku quickly evolved into a cultural phenomenon. Moreover, Hatsune Miku has gained much attention as a character, involved in many fields such as merchandising and live performance as a virtual singer. Her popularity continues to spread across the globe. https://piapro.net
※Kagamine Rin, Kagamine Len, Megurine Luka, MEIKO and KAITO are also virtual singers developed by Crypton Future Media, INC.

< What is “Snow Miku”?>
Snow Miku is the character who enlivens the wintery Hokkaido. The design is based on a pure white snow sculpture of Hatsune Miku that was created for the Sapporo Snow Festival 2010. Since then, SNOW MIKU, a festival which features Snow Miku as its star, has been held in Hokkaido every year. The costume design for Snow Miku is selected in an online competition on different themes each year.
https://snowmiku.com

【PRESS CONTACT】
Virtual Cast, Inc.  E-mail：pr@virtualcast.jp